Converse: Proud To Be
Summer 2024
Role: Co-Designer
Summary
Proud to be is an annual Converse campaign released every summer in recognition of World Pride month, which celebrates the diverse identities and histories of the LGBTQ+ community.
This year the campaign was inspired by the resilience of queer trailbazers who stand out and live unapologetically.
In 2024, we kicked up the rainbow’s saturation a notch, which marks a departure from the standard hues of the Pride Flag. Striking motifs and stlye elements embellish the line and pay homage to American trailbazers both within and adjacent to the queer community.
Materials
Cotton Canvas, Leather, embrodory, custom hardware and finishings, custom injection moled rubber, cotton jersey knit
Models
Chuck Taylor All Star, Chuck 70, Chuck Taylor lift, Run Star Utility Sandal CX, Stretch Tank Top, Oversized Crop Top